INTERVIEWS
This episode with Marcus Luer takes us in on what it takes to get to play the A-game—BOLDNESS. Listen in to his story and learn why talent is never enough and that boldness takes you to places and leads you to people who can make a huge difference in your life. Marcus Luer is a serial entrepreneur based in Bangkok.
He is originally from Germany, did his MBA in the US where he found his way to Sports Marketing, jumped on an opportunity to lead a huge role in Malaysia, then to Hong Kong, and now Thailand. Marcus has been instrumental in sports marketing in Asia bridging it from the West and bringing in his unique perspective by having lived both sides of the world. He currently runs his own podcast the Sports Entrepreneurs podcast — The Sports Entrepreneurs Podcast is an “audio biography” series with the leading Entrepreneurs and Movers & Shakers in the business of Sports & Esports of the past 40 years. Marcus drills deep into the career of his guests, what worked and what didn’t, the learning from the good, bad and ugly.
We’re talking about the various sports markets across Asia today with one of the region’s highest profile entrepreneurs, Marcus Luer, who founded Total Sports Asia as a 28 year old in 1997 based in Kuala Lumpur, Malaysia.
Since then the business has generated $500million in commercial revenue for its portfolio of clients including Premier League Football Clubs, Formula One teams, WWE, US Open Tennis and a host of Olympic Sports Federations.
Beyond that however, it’s a story about the ups and downs in the life of a serial entrepreneur in a region that has seen financial crises and pandemics come and go over the course of the last three decades.
Full Podcast Episode: Apple Podcast Link
iWorkinSport Interviews Marcus Luer, founder and CEO of Total Sports Asia
Full Article: Linkedin & iWorkinSport News Link
SPONSORS PODCAST
Interviews Marcus Luer
Marcus Luer ist einer der erfolgreichsten deutschen Unternehmer im Sportbusiness. Seine Firma Total Sports Asia (TSA) hat in den vergangenen 20 Jahren über 500 Millionen Dollar Umsatz erwirtschaftet.
Im SPONSORs-Podcast berichtet Luer über die unterschiedlichen Geschäftsmodelle in den letzten Jahrzehnten, warum er glaubt, dass die Medienrechte der Premier League künftig sinken werden und wie er in den nächsten zehn Jahren eine Milliarde Dollar machen will.
#28 Marcus Luer - Raf Chats Interviews Marcus Luer
Really enjoyed being on “Raf Chats” by Rafael Garcia-Krailing. Fun deep dive into what we are doing in Esports (first 30min), and then TSA stories about WWE, Danny Way’s Great Wall of China Jump and how Glory Kickboxing got started.
And some final words on Entrepreneurship and lessons learned.
Luiz Felipe Giacomelli interviews Marcus Luer
Instagram live chat about the Sports/eSport Industry globally, experience Sharing, and the perspectives for the future. March 26th/2020 Host: Luiz Felipe Giacomelli Guest: Marcus Luer – Malaysia 🇲🇾
World Football Summit Asia
The Asian Sports Industry
Marcus Luer – CEO, TOTAL SPORTS ASIA
#28 Marcus Luer - Raf Chats Interviews Marcus Luer
Really enjoyed being on “Raf Chats” by Rafael Garcia-Krailing. Fun deep dive into what we are doing in Esports (first 30min), and then TSA stories about WWE, Danny Way’s Great Wall of China Jump and how Glory Kickboxing got started.
And some final words on Entrepreneurship and lessons learned.
Luiz Felipe Giacomelli interviews Marcus Luer
Instagram live chat about the Sports/eSport Industry globally, experience Sharing, and the perspectives for the future. March 26th/2020 Host: Luiz Felipe Giacomelli Guest: Marcus Luer – Malaysia 🇲🇾